I use Constant Contact (and they’re great) to handle all yours2share‘s newsletters and I’ve just found some pleasing information. They have a section detailing the aggregated response rates for the vast numbers of newsletters they send out and yours2share’s compares really favourably with them on every count.
Overall yours2share is currently averaging a 33% open rate, 28% click through rate and 2.7% bounce rate. These rates are miles better than all the categories given, only Craft related newsletters achieve a higher opening rate at 38%. Please forgive the smug expression on my face.
Well done Sophie, you have every right to feel a little smug.